Experts shocked investors aren't running to Gold? Arn't they already making money?

Muralikumar Anantharaman, a boston Reuters corrospondant reports that investment experts are "mystified" to see that gold at $738.10 an once, a 28 year high,isn't seeing much more "broad investor appeal". Gold's never been a bad one to have in your portfolio, but investors seem to be too busy enjoying the fruits of recording breaking closes.